Top 8 Free Tools for Streamlined PPC Reporting 

Explore cost-effective PPC reporting solutions and enhance your paid media strategy using resources from Google, Microsoft, and Meta. 

Looker Studio (formerly Google Data Studio) offers interactive reports with default integration for Google services.

Looker Studio

This add-on allows you to import Google Ads data into Sheets, with customizable columns and data filters.

Google Ads/Google Sheets Add-on

The Report Editor in Google Ads lets you build custom reports and dashboards, including custom columns for conversions.

Google Ads Reports and Dashboards

Microsoft's reporting section offers insights into campaign performance, including publisher reporting and negative keyword conflicts. 

Microsoft Advertising Reports

Meta provides a reporting tool with pivot table and chart options, allowing for customized metrics and breakdowns. 

Meta Ads Reporting

Google Ads Editor offers performance data and search term reports, useful for detailed analysis and data export. 

Google Ads Editor

Similar to Google, Microsoft Advertising Editor allows data download with selected metrics for detailed reporting. 

Microsoft Advertising Editor

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